With college graduations happening around the country, a new crop of Generation Z sales talent is entering the market. A lot will be quickly thrown at them – knowledge about the product, features and benefits, and handling objections. As employers, you are banking on them to meet their sales quota in less than three months.
However, to support new sales development representatives or sales professionals to meet the demand of this new role, quality onboarding is essential. More than information from sales managers and trainers, it is worthwhile to provide professional development opportunities early and often.
One way to offer valuable insights and ensure a quicker ramp-up is by encouraging or requiring, new team members to listen to sales podcasts. With insights into goal setting, prospecting, converting, following up, and more, podcasts for sales professionals reinforce sales tactics learned daily from managers, peers, and repetition.
What are the Best Podcasts for New Sales Professionals?
There are a ton of sales podcasts available. While many of them are worthwhile, sifting through them can be painstaking, especially for new Generation Z sales professionals. Rather than providing a comprehensive list, below are five under 25-minute sales podcasts. Beyond the quality of information, each of them is quick jolts of information. These are perfect for new sales professionals to gain valuable insights in a short time window such as upon waking up, commuting, exercising, or winding down.
Topics: Prospecting, Mindset, Sales Process Steps
Hosts: Bill Caskey and Bryan Neale
Length: 10 to 25 minutes
Where to listen: iTunes | Spotify | Stitcher
Summary: This is the longest running sales podcast with over 700 episodes. Listeners will learn from hosts and sales veterans Bill Caskey and Bryan Neale (who also is an NFL referee) share ways for new sales professionals to attract and keep leads, develop working sales process steps, and keep one’s mindsets prepared to meet each day.
Starting Episode: #637: Are You Investing Enough in Yourself?
Ramp
Topics: Sales Analytics, Data-Driven Sales, Metrics of Success
Host: Cara Hogan
Length: Approximately 20 minutes
Where to listen: Spotify | Stitcher | SoundCloud
Summary: Focused on using data analytics, host Cara Hogan explores the value of data to grow SaaS sales. Valuable for new sales teams in SaaS, through interviews with thought leaders, sales experts, and data analysts, each episode helps sales professionals and business leaders better understand the impact of data on professional development opportunities in a sales environment.
Starting Episode: #35: Aligning Sales and Customer Success with Jim McDonough
Sales Fuel
Topics: Sales Managers, Productivity, Culture
Hosts: Steli Efti, CEO of Close.io
Length: Approximately 15 minutes
Where to listen: iTunes | Spotify | Stitcher
Summary: With new episodes released weekly, this offers new sales development representatives an inside look at the challenges faced by sales managers. Addressing a wide range of topics with industry leaders, new sales professionals will learn about how to improve team performance, the customer experience, and personal productivity.
Starting Episode: #70 Increase Your Curiosity = Unlocking Your Potential
Sales Gravy
Topics: Resilience, Accountability, Discipline
Host: Jeb Blount
Length: 15 minutes (some go 40 minute mark)
Where to listen: iTunes | Spotify | Stitcher
Summary: Recognized as the world’s most downloaded podcast, host Jeb Blount delves into a variety of topics to help emerging sales professionals. Short, easy to absorb snippets, from 5 minutes to 17 minutes, offer new sales hires immediate ways to improve in preparation, empathy, resilience, accountability, and more.
Starting Episode: The Cumulative Impact of Small Actions Every Day
Your Sales MBA Podcast
Topics: Being a Sales Professional | Influencing I Delivery
Hosts: Cece Aparo and Jeff Hoffman
Length: 20 minutes
Listen on: iTunes | Spotify | Stitcher
Summary: More than a degree, sales is about doing. Hosts CeCe Aparo and Jeff Hoffman offer tactical advice to immediately support a new sales development representative and launch a career.
Starting Episode: #12: Pitch Perfect: How to Craft and Deliver a Pitch That Works