The Selling Factory

What Makes College Students a Valuable SDR Team

What Makes College Students a Valuable SDR Team

Written by Emily Weingarten

Emily Weingarten is a fourth-year combined degree student earning her Bachelor’s in Business Management and Master’s in International Business by May 2021. She has been working for The Selling Factory for over two years working on a variety of campaigns and projects. After graduation, Emily accepted a full-time position at Chewy as a Category Analyst at their headquarters in Dania Beach, FL.

Photo by Content Pixie from Pexels

In sales, one of the most important aspects is the salesperson’s passion and energy when projecting themselves to clients. Clients appreciate when the sales representative acknowledges their valuable time and feels excited to meet their needs. As a sales development representative (SDR) and student myself, I associate passion with college students. From the cheers in the football stadiums to their determination for growth, these twenty-year-olds are equipped with the transferable skills necessary to build a successful SDR team. 

In my past two years of working at The Selling Factory, I have witnessed firsthand the value of hiring college students to form an outsourced sales team.  College students are very competitive; they are continuously seeking ways to go above and beyond. In the pre-COVID era, the office was always bustling with students making calls and doing research. They also asked many questions as it is ingrained to be curious as they have been taught in school. These characteristics lead college students to exceed goals and analyze areas of improvement. Even in virtual selling, the students continue to support each other by discussing innovative ideas and giving feedback on projects that they are working on with other companies. These students are coachable and intrinsically motivated to grow, which are central to sales acceleration. 

Another value of having college students on an outsourced sales team is their excitement for and adaptability to collaborating with a wide array of industries. As part of the SDR team at The Selling Factory, I have contributed to a variety of campaigns in event-planning, insurance, and flooring companies. Working on different projects all the time makes me look forward to cooperating with these companies. Also, students usually spend 12 hours per week or 2-3 hours a day on these projects, which means that they can maintain their stamina to put their best effort without having to lose steam. Companies can benefit from having four students work the equivalent amount of work that one full-time salesperson would typically do in a day.  The fresh rotation of students drives clear results and keeps the energy alive while being cost-effective. 

Rather than pondering on any internal issues that may be stunting growth, companies should look into college students for human resources. Not only is this option cost-effective, but it also presents an opportunity to give back and mentor young professionals. The students recognize the value of work experience, which means that they open to learn and grow. Companies can also utilize internship programs to evaluate potential candidates for full-time positions. Hiring students will require much less training, especially if they have previously worked in the same company. Additionally, it is very likely that the students have gained professional experience while attending school; they are equipped with appropriate knowledge and skills for the job. 

As a college student who also worked in an SDR team, I have seen the advantages of having college students on an outsourced sales team. I am also incredibly thankful for the opportunity to carry out high-level work and increase my technical, professional, and personal skillset. Like myself, many college students have a lot of growth potential in an outsourced sales team and see a competitive advantage for companies that follow this path.

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Kira Baker

Campaign Manager

Kira recently graduated from the University of Florida and received her Master of Science in Entrepreneurship. She is passionate about helping businesses grow and connecting with new people. Some of her hobbies include traveling and hiking. She hopes to visit all of the National Parks one day!

Jared Glosser

Vice President

After graduating from UF in 2014 with a B.A. in history, Jared started his professional career Fundraising for a non-partisan political lobby in South Florida. In 2016, Jared moved back to Gainesville to work for a non-profit, recruit students for international travel opportunities, and pursue his MBA at UF. Jared has been with The Selling Factory since 2019 focusing on operations, client onboarding, and client success.

Ian Massenburg

Chief Operating Officer

A graduate of University of Florida (B.A. 2001), Ian Massenburg brings over 18 years of sales executive and sales management experience to The Selling Factory. Before coming on-board, Ian worked alongside Brad at Infinite Energy, and then spent his next 3 years as VP of Partnerships selling SaaS products B2B. Ian brings his vast knowledge and experience to the team and to our partner companies served.

Damien Paulk

Campaign Manager

Damien is a University of Florida graduate that recently joined the team full time after working as a Sales Development Intern for one year. As a Campaign Manager, Damien looks forward to contributing to the growth and success of The Selling Factory. When Damien is not at work he enjoys exploring Gainesville with his girlfriend and dog or watching the Gators dominate college football.

Brendan Viehman

Campaign Manager

Brendan graduated from Liberty University with a Bachelor of Science in Business Administration and Project Management. For the past 5 years, he has enjoyed working with blockchain technology and cryptocurrency development. In his free time, he surfs and makes personal finance videos for his YouTube channel.

Savannah Howard

Campaign Manager

A graduate from the University of Florida’s College of Journalism and Communications, Savannah obtained her Bachelor of Science in public relations with a concentration in French. After almost two years as a sales development intern for The Selling Factory, she joined the leadership team in 2021 taking on the role of Campaign Manager. In her free time, Savannah enjoys going to concerts and festivals and cooking for her friends and family.

Zack Kampf

Campaign Manager

Zack is a creative technologist with experience in advertising, event planning, and game design. He started as an SDR in 2018 and has been with TSF ever since. Upon graduating UF in 2019 he became a campaign manager and is currently seeking a master's degree from NYU. In his spare time, you can find him at the intersection of Art & Technology!

Josiah Blakemore

Campaign Manager

Josiah has over 8 years of sales experience, worked with Brad and Ian at Infinite Energy, and also spent time selling SaaS as Director of Partnerships at SharpSpring. He’s always been very competitive and has a love for sports and games. He enjoys solving problems and coaching team members to do the same!

Sue-Ming Frauenhofer

Marketing Manager

Sue-Ming received both her B.S. in Psychology and M.S. in Management from The University of Florida. As a student, she took on multiple roles while interning at The Selling Factory, including sales development, marketing, and recruiting, eventually leading to her current role as Marketing Manager. She enjoys refining her taste in music and visual art, engaging in mindfulness and meditative practices, and frolicking outside with her sidekick pup.

Adam Grossman

Chief Development Officer

Adam is an ordained rabbi, who has founded multiple ventures focused on workforce development. Hired as CEO by a failing non-profit, in over 5 years, his ingenuity saved the organization, which led to recognize it as one of North America’s most innovative Jewish non-profits. His expertise to identify, cultivate, and on-board talent ensures our student teams meet our partners’ needs.

Brad Gamble

Chief Executive Officer

After graduating from UF in 1999 with a B.S.B.A, Brad Gamble has dedicated himself to sales management, branding, coaching, and building companies. He served as the VP of Sales & Marketing for Infinite Energy until 2014, when he founded The Selling Factory. He has dedicated himself to teaching critical skills to tomorrow’s leaders, and helping companies achieve sales success and revenue growth.