Are you a business owner wondering if your current sales team can keep up as you scale your business? It’s natural for many companies to feel like they need more hands on deck when faced with increasing demand. However, hiring more people can be costly and time-consuming.
Fortunately, there is another option available: outsourcing your sales.
Outsourcing has become one of the most reliable ways for companies of all sizes to scale their operations and reap new rewards. Plus, there’s the benefit of avoiding the usual hardships of traditional expansion methods. Plus, it can help you reduce labor costs by up to 90%.
Are you ready to scale your operations sustainably? Keep reading to learn more about how outsourcing could boost your bottom line.
Outsourcing Your Sales Team: What Does That Mean?
Outsourcing your sales team means hiring external contractors or companies to help manage your sales efforts. This can include activities such as:
- Outbound calls
- Lead generation
- Marketing analysis
- Developing and managing customer relationships
- Other necessary steps of the sale process
You can access expertise in specific areas by outsourcing your sales department. You know, the ones that may be outside your core business strengths.
This, in turn, allows you to tailor the sales operation according to your needs and budget. Overall, outsourcing sales tasks will enable businesses of any size to maintain an efficient and effective strategic selling process.
Business Growth Benefits of Outsourcing
Does it sound nice to have a dedicated external sales department selling for you? It can be. However, outsourcing has other business benefits aside from (hopefully) increasing your bottom line. If you’re on the fence about whether or not to scale your business with outsourced sales services, read through these four excellent benefits of doing so.
Reduced Overhead Costs
By delegating some sales workloads, your business won’t need to hire as many staff or invest in additional equipment and technology. Several cost-effective solutions can help reduce overhead costs, such as:
- Short-term contracts
- Flexible service hours
- Fractional staffing
With fractional sales teams, you benefit from low-cost solutions that help you boost your bottom line. The best part? You can scale these services up and down as you experience varying levels of business growth.
Access to Unique Skills
By taking advantage of the expertise of outside consultants, you can leverage their unique insights and knowledge to create potential new opportunities and sales tactics.
These unique skills could take the form of experienced cold callers adept at cultivating relationships with prospects. Or, you might benefit from expertly trained marketers that focus on building an efficient approach to enable sales growth.
Regardless of what skills you need, outsourcing is a unique way to supplement your existing teams and foster success. After all, you can’t expect one full-time, in-house salesperson to know it all. Instead, it makes much more sense to benefit from fractional services that offer access to a diverse team of trained individuals.
More Budget for Growth
By outsourcing a portion of your business operations, you can streamline sales. Over time, this helps reduce the total cost of ownership on associated business activities. This allows you to reinvest your business budget in other areas.
For example, you might be able to invest more in marketing, which can help facilitate future business growth. Investing more money into your business can give you more opportunities to reach new markets and build customer relationships. This is essential to ensure long-term success.
Flexibility
Finally, outsourcing sales can be a flexible solution for growing businesses. This approach allows companies to quickly increase their sales force without investing in recruiting and training new full-time staff.
Furthermore, outsourcing sales allows you to quickly scale up or down according to your needs. Instead of being tied to a fixed number of employees, you can utilize flexible contract models and adjust your sales capacity depending on the market situation.
The bottom line? With flexible solutions like these outsourced sales teams, growing businesses can make better use of their resources and adapt faster when faced with changes in demand.
How to Scale Your Business With an Outsourced Sales Department
Are you ready to focus on scaling your business this year? Our team of experienced student salespeople can help. However, before you choose any outsourcing service, you want to know what to look for. Follow these steps to ensure you find the right turnkey sales team.
Perform an Internal Sales Audit
An internal sales audit is an essential first step before making any changes to your sales strategy. It allows you to understand better where things stand currently so you can make necessary changes to improve your organization’s overall success.
A qualified sales agency can help you understand your sales data, sure. However, it’s helpful to head into your consultation with some basic information ready. So, take a detailed look at the internal and external factors affecting your team’s performance and competitive landscape. This will help you know what you need out of outsourced sales services, too.
Evaluate the Agency’s Approach to Sales Automation
Automation can make the sales process more efficient these days. It helps streamline tasks such as:
- Data entry
- Lead segmentation
- Follow-up emails
However, if the approach isn’t tailored to the needs of your industry or company size, any benefits from automation might be outweighed by its complexity or lack of applicability.
Therefore it’s essential to inquire about an agency’s approach before proceeding with a sales strategy change. A good system should involve researching customer data and behavior to get the best return on your investment.
Ask About How They Qualify Leads
Finally, you’ll want to ask how this turnkey sales company qualifies leads. After all, qualified leads are more likely to convert quickly and easily. So, understanding how a potential partner assesses these prospects can tell you a lot about how those services can benefit your business growth.
Qualifying criteria might include criteria such as:
- Location
- Budget qualifications
- Industry-specific values
All of these factors help generate quality leads who are ready to buy. Asking how they qualify leads lets you understand how the agency works before making any commitments and could save you time and resources in the long run.
Work With The Selling Factory
Working with an outsourced sales team doesn’t have to mean settling for second-best. Our fractional sales teams bring the same energy and dedication as full-time employees, except they come from America’s top universities. You’ll benefit from motivated, accountable high achievers ready to help you scale your business.
Reach out for a free consultation and find out how much of a difference our team can make to your success.